[DOWNLOAD] "Marketing the e-Business" by Charles Dennis & Lisa Harris ~ eBook PDF Kindle ePub Free

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eBook details

• Title: Marketing the e-Business
• Author : Charles Dennis & Lisa Harris
• Release Date : January 12, 2002
• Genre: Business & Personal Finance,Books,Computers & Internet,Computers,Marketing & Sales,Industries & Professions,
• Pages : * pages
• Size : 13923 KB

Description

Since the much-hyped dot.com crash, treading the e-business path can be daunting. In these increasingly uncertain and cynical times, this useful text unpicks the challenges of e-Marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies. Topics in

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